Sinclair Knight Merz, Marketing Manager, South East Australia Region - 2007 - 2011

In this role, I oversaw the marketing and publishing needs for Victoria, Tasmania, South Australia and Canberra, including:

• Providing strategic advice to internal clients about their marketing needs for both internal and external communications

• Corporate writing including thought leadership stories, press releases, brochures, press releases, award submissions, stories for newsletters and bulletins (This often involved turning engineering speak into lay material)

• Production of corporate videos

• Briefing and art direction for graphic designers

• Producing videos for internal and external use

South East Water, Marketing and Communications Advisor - 2005 – 2007, Melbourne

• Responsible for managing communications and marketing for Sustainable Water Solutions group specialising in the recycled water area

• Created and wrote communication strategies for delivery of recycled water for use in residential estates in Victoria

• Development of branded brochure and fact sheet suites for housing estates and agriculture and horticulture, regarding the use of recycled water

• Developed risk management strategies, which were vital for a product with this level of sensitivity

• Involved in development of a recycled water tanker service to industrial and agricultural customers

• Created strategies and marketing plan for education of plumbing, building and design industries for the installation of recycled water infrastructure for dual reticulation. Included production of instructional DVD. I received a company award for this initiative

Australian Tax Office, Communications Consultant, GST – 2005, Melbourne

• Editing and writing for internal and external publications including newsletters, trade magazines and media releases. Editing taxation materials such as brochures and fact sheets. This involved turning complex legal and taxation information into readable literature

• Assisting with the preparation and development of internal communication strategies

• Working with taxation teams on communications with external clients

Asthma Foundations of Australia, P/T Communications - 2004 – 2005, Melbourne

• Produced and published magazine, Asthma Update. This involved liaising with the board, consisting of medical experts, and Asthma Foundations in each state.

• Wrote and produced national suite of brochures

• Managed development of new arm to the web site called Asthma Friendly Schools.

• Assisted Media Liaison Officer with publicity campaigns

• Wrote and produced the annual report

Archicentre, Consultant Marketing and Communications Advisor - 1999 – 2004, Melbourne

• Research: I researched and wrote reports for 3 major issues in the building industry; National Town Planning Survey, Regulation of the Housing Construction Sector and Related Issues Report, and A National Wood Destroying Insect Inspection Reference Guide

• Media liaison for housing faults and inspection issues

• Created promotional material for various products and services

• Event production – Designed and created the Smart Home Design Seminar at Malthouse Theatre. This included booking and briefing speakers and celebrity MC, publicity, coordinating set up, devising questions for panel Q&A

• Report writing including national survey of architects on town planning process, and national survey of housing faults (data collection, collation, analysis, interviews, writing government and media report)

• Production and editing of technical training manuals